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Raymarine Introduces UAV DroneInterface to Axiom Fish Finders…

About FLIR Systems FLIR Systems, Inc. is a world leader in the design, manufacture, and marketing of sensor systems that enhance perception and awareness. FLIR’s advanced systems and components are used for a wide variety of thermal imaging, situational awareness, and security applications, including airborne and ground-based surveillance, condition monitoring, ...

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Sneak Preview: New From Rapala…

The folks at Rapala Brands (which includes Storm, Williamson, VMC, and Sufix, along with the iconic Rapala) have released a selection of new fishing lures and fishing gear that will be available this month. There are several new items that will be of interest to On The Water readers who ...

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LIVETARGET: Hollow Body Craw Bass Bait…

Niagara-on-the-Lake, ON (July 5, 2018) – Crawfish. Crayfish. Crawdads. Freshwater lobsters. Yabbies. Mudbugs. Whatever you call ‘em, both largemouth and smallmouth bass love ‘em. So do fans of authentic Cajun cuisine, a culinary tradition that puts the critters to use in gumbo, jambalaya, étouffée, fried and fully dressed with remoulade on a Po’ ...

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Yakima Introduces 2019 Sportsman Collection…

Lake Oswego, OR, June 29, 2018 – Yakima Racks, the leader in vehicle racks, will be debuting its 2019 Sportsman Collection at the upcoming iCast show (booth #5108). The new gear hauling solutions for anglers include the BigCatch fishing kayak saddle, which transports kayaks up to 150 pounds, and theEasyRider trailer, a sleek two-level workhorse ...

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Hinckley’s New Picnic Boat…

Hinckley Yachts recently launched its Picnic Boat 40, the new flagship of the builder’s popular series. The Maine-based company announced the model last fall at the Newport International Boat Show. Hinckley first launched its Picnic Boat series 25 years ago, which also includes the 37 MKIII and 34 models, and ...

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Bottomfishing in the Florida Keys…

Anchored on a reef 40 miles from Key West, on the ­Atlantic side, Capt. Brad Nowicki and I had flag yellowtails fired up to the point of hitting topwater plugs. And just a few hours earlier, we kept our rods bent with muttons and grouper over shallow Gulf-side structures. Who ...

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Featured Lure: Daddy Mac Bobby Rice Series RD Bomb…

Daddy Mac Lures began when Jack Houghton and Dennis MacDonald started sifting through the dirt at gun ranges for spent bullets that they melted down and turned into striped bass jigs. The two passed out the lures among their friends in the rod-and-reel commercial fleet off Cape Cod. As fishermen ...

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Patrick Sebile’s New Magic…

If you’ve fished for striped bass in the past seven years, you’ve probably caught a striper on a lure designed by Patrick Sebile. The Sebile Lures Magic Swimmer and the Stick Shadd became striper-fishing staples within a year of hitting Northeast tackle shops in 2009. They especially caught on at ...

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Fish Fights Presented by PENN® Fishing Tackle…

Every angler can agree, the victory is always a little bit sweeter when a good fight goes down. PENN® presents 17 of the greatest Fish Fights from Sport Fishing Television, which travels from the Florida Keys to Cabo San Lucas to Panama. SFTV presents cinematic portraits of the world’s top ...

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