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2019 Shimano Anglers on MLF and BASS Elite Tours…

LADSON, S.C. – For Immediate Release – 1.16.19 – As the professional bass fishing tours kick off their 2019 seasons, there are both established anglers and rising stars ready to show off their skills using the latest in Shimano tackle, G. Loomis rods, PowerPro braided line, and Jackall bass baits. ...

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PowerPro Super8Slick V2 Braid Now Available…

Re-engineered with added abrasion toughness so anglers can rip through the heaviest cover with the same force as standard four-end braids, the new PowerPro Super8Slick V2 braided fishing line combines a new eight-end dense weave fiber construction with proven ‘Enhanced Body Technology’ (EBT) process. The new braid is offered in ...

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REVIEW: Daiwa Tatula 100 Baitcasting Reel…

Daiwa introduced the redesigned Tatula 100 at ICAST 2018 and users of the previous subtypes of the Tatula rejoiced. Dropping some weight and height, the 100 promised to be a perfect reel for smaller handed anglers and anglers looking for an easily palmed, finesse reel. Last week we talked about the ...

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YETI names Melisa Goldie Chief Marketing Officer…

Austin, Texas (January 7, 2019) — YETI today announced the appointment of Melisa Goldie to the newly created role of Chief Marketing Officer, effective immediately. Ms. Goldie will report to Matt Reintjes, President and Chief Executive Officer of YETI. Leveraging her extensive brand strategy and marketing experience, Ms. Goldie will be ...

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REVIEW: Daiwa CR80 Baitcasting Reel…

The CR80 is a new baitcasting reel from Daiwa that is packed with tons of great specs at a sub-$100 price point. Most retailers are offering the CR80 at $79.99. The real question is how does it perform? We’ve all seen bargain reels and the oversaturation of the budget reel market ...

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REVIEW: OGT Companion 400 Pro Survival Tool…

Whether it’s Christmas season, a birthday, or anniversary, shopping for the outdoor enthusiast can be difficult and sometimes pretty expensive. It doesn’t have to be though. I found the Off Grid Tools Companion 400 Pro Survival Tool  surfing the web and decided to give it a shot as a potential ...

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Squarebill Crankbaits : A Beginner’s Guide…

Since Kevin VanDam won the 2011 Bassmaster Classic in New Orleans, the popularity of squarebill crankbaits has been on the rise. If you’ve never really used one, it might seem like a very targeted approach with their limited depth and potentially limited applications. For me, that hasn’t been the case at all. ...

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Kayak Buying Guide for Anglers Over 40…

Not every person looking to buy their first kayak is a young whippersnapper of 20 or even 30. Lots of new kayak anglers are in their 40s, 50s, and 60s. Allow me a moment, to be frank. As an angler who falls into one of those age ranges, our needs ...

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13 Kayak Fishing Tips for Beginners…

Kayak fishing can be daunting for beginners. Some of these anglers have been bank stomping their entire lives while others are downsizing from power boats. Floating on a piece of plastic and chasing fish of varying sizes, some bigger than your vessel is a great end goal but before you ...

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Polaris Acquires Minority Interest in FLW…

Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, and Polaris Industries Inc., the leading global powersports manufacturer, announced today a strategic partnership that will extend and expand the outdoor brands’ complementary relationship. The terms of the agreement were not disclosed. The partnership leverages both companies’ consumer base, market presence, ...

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